Insights on Research Communication

Practical advice on turning complex research into stories that people actually want to read.

University Communications

Why Your University's Research Magazine Reads Like a Press Release (And How to Fix It)

Most university research magazines are written in institutional voice. Here's why that kills engagement, and three fixes you can apply today.

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University Communications

The 5 Biggest Mistakes Universities Make When Communicating Research

From leading with the institution to publishing without a strategy — the five errors that undermine university research communication.

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Storytelling

What The Economist Can Teach Universities About Storytelling

Five techniques from one of the world's best publications that university communications teams can adopt immediately.

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For Researchers

How to Turn a Research Paper Into a Story Anyone Can Understand

A seven-step guide for translating specialist research into stories that general audiences can understand and enjoy — without dumbing it down.

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EU Research

What Horizon Europe's Article 17 Means for Your Dissemination Strategy

What EU research project coordinators need to know about Article 17 compliance — and why a professional magazine is the most effective tool.

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